One might almost say, to adapt von Clausewitz, that modern warfare is PR by other means. And war-winning strategies mean that modern armies most stop treating their communications operations as secondary assignments or (as still too often happens) dumping grounds for officers who have failed at everything else - but as missions absolutely essential to success.
David FrumDemocracy requires you to learn how to lose as well as how to exercise power when you win. And that requires restraint all around. One of the reasons it works is because when you win you don't do things that are so upsetting to the losers that they feel like they have less, they have more to gain by turning over the system.
David FrumI was in the White House, probably the only administration I'll ever work for. The administration was not a success, neither at home nor abroad. The Iraq War was not a success. The condition of the average person was not enough better at the end of seven years of George Bush than it was at the beginning, and certainly it all ended in the collapse that was the Great Recession. So I feel a sense of karmic obligation to the universe because of that.
David FrumPeople who want to wage cultural wars ought to keep in mind that cultural views often don't move at all for a very long time, but when they move they can move very fast.
David FrumThe big winners under the American fiscal system are the rich, who pay some of the lowest taxes anywhere in the world; the old, who are the main beneficiaries of the American social service state; farmers, rural people. These are Republican constituencies.
David FrumElites are inevitable in politics. That is how politics is going to work. The question is, are your elites responsible, public-spirited? Do they think about the interests of others, not just themselves? And the story of Western politics since the beginning of the century is that as elites become more separated, more selfish, as they leave behind their populations and don't think about them, they become discredited. And the people look for alternatives. But the alternative is worse. Those rules of the game protect us all. And they are more precious than almost any political outcome.
David Frum