Previously people were treated anonymously particular on a drugs situation which is obviously highly emotive. They have been treated anonymously even after the verdict had been reached.

All I can do is assess the value from Manchester United perspective. Whatever Chelsea do, they may have a different criteria, and different financial assets.

The manager sits down with me; I sit down with the board. We assess the success of the year. The manager assesses whose coming through the academy system. His job is to look at what is happening in European and world football.

Players aren't quite as mercenary as people make them out to be. Some of them are but some aren't.

There are a lot of lessons to be learned. We can all learn lessons.

Would we prefer to be lifting it? Of course we would. You can't look back, we have to look forward and say what are we going to do get it back next year.

Steve Jobs was Apple; Sir Alex Ferguson is Manchester United.