The rise of the citizen review site is a sobering development. No longer are you on top of the mountain, blasting your marketing message down to the masses through your megaphone. All of a sudden, the masses are conversing with one another. If your service or product isn't any good, they'll out you.
David PogueThe biggest surprise watching video on the tiny, 2.5-inch screen (320 by 240 pixels) is completely immersive. Three unexpected factors are at work. First, the picture itself is sharp and vivid, with crisp action that never smears the screen is noticeably brighter than on previous iPods. Second, because the audio is piped directly into your ear sockets, it has much higher fidelity and presence than most peoples TV sets. Finally, remember that a 2.5-inch screen a foot from your face fills as much of your vision as a much larger screen thats across the room.
David PogueWhat is innovation if not our ticket to every business interest in the world? Its the ticket to solving the worlds problems - the energy problems, the pollution problems, the global warming problems. If it isnt for science and engineering, how will we compete in the new world?
David PogueToday, there are over 7,000 languages spoken throughout the world. They may sound different, but in every case, they're drawing on the same regions of the brain. If you had told me that stone-tool-making had something to do with our ability to speak, I would have said you've got rocks in your head, but the latest studies indicate that once Homo erectus got creative with stone, our brains were on the way to inventing the most powerful tool of all: language.
David Pogue