Product is always king.

The thing about branding is it isn't etched in stone. A brand is a mark or an image or a perception we stamp on a product, a concept or an ideal, but it doesn't last forever. Like anything else, it needs to be nurtured and reinforced, or it will start to fade.

I'm not a golf player. I think golf and fishing are the same, but at the end of the day, you can't fry up and golf ball and dip it in tartar sauce. So I'm a fisherman.

Always dress to what is accurate to who and what you are.

Truth is the easiest thing to sell.

I look to work with businesses that know what they are doing but need larger distribution or exposure.

I think the single biggest turn off is people who think that they need money and they need all these people around them so if they get the money they can just buy all the things they need to help the company... [without] hav[ing] to put in the work themselves.