'Not again!' I thought to myself this morning, as news trickled out that John McCain was set to pick Alaska governor Sarah Palin as his running mate. Not again, because too often women are promoted for the wrong reasons, and then blamed when things don't go right.

Women have a lot of power in private life. There are many men who would say, 'Hey, women already rule my life.' But with women, more is more. The more there are, the more the world gets used to seeing them. We change the culture. We begin to expand options and lead and manage.

Exponential growth in access to the Internet, satellite television and radio, cell phones, and P.D.A.'s means that breaking news now reaches virtually every corner of the globe.

There is an institutional cynicism that causes reporters to question everything the President says, and the motives of everything the President and his Administration try to accomplish.

No doubt, the White House thinks the American people know Obama's story. But since the Inauguration, we've seen only the president's present: his perfect family, his Ivy League elegance, his effortless mastery of complex issues. We never see him sweat. And we forget that he ever had to struggle.

Campaigns often make standing on principle the highest of virtues - and listening to your opponents a sure sign of weakness. It's the virtual opposite of what it takes to succeed in office. Squaring the circle takes a powerful combination of skills. But presidents who can campaign and compromise are generally the most successful.

The exposed nature of life in the public square affects leaders' attitudes toward risk - and failure.