Publishing is the only industry I can think of where most of the employees spend most of their time stating with great self-assurance that they don't know how to do their jobs. "I don't know how to sell this," they explain, frowning, as though it's your fault. "I don't know how to package this. I don't know what the market is for this book. I don't know how we're going to draw attention to this." In most occupations, people try to hide their incompetence; only in publishing is it flaunted as though it were the chief qualification for the job.
Donald E. WestlakeSanta Claus is a god. He's no less a god than Ahura Mazda, or Odin, or Zeus. Think of the white beard, the chariot pulled through the air by a breed of animal which doesn't ordinarily fly, the prayers (requests for gifts) which are annually mailed to him and which so baffle the Post Office, the specially-garbed priests in all the department stories. And don't gods reflect their creators' society? The Greeks had a huntress goddess, and gods of agriculture and war and love. What else would we have but a god of giving, of merchandising, and of consumption?
Donald E. WestlakeI start with the story, almost in the old campfire sense, and the story leads to both the characters, which actors should best be cast in this story, and the language. The choice of words, more than anything else, creates the feeling that the story gives off.
Donald E. WestlakePublishing is the only industry I can think of where most of the employees spend most of their time stating with great self-assurance that they don't know how to do their jobs. "I don't know how to sell this," they explain, frowning, as though it's your fault. "I don't know how to package this. I don't know what the market is for this book. I don't know how we're going to draw attention to this." In most occupations, people try to hide their incompetence; only in publishing is it flaunted as though it were the chief qualification for the job.
Donald E. Westlake