Gianni created the whole thing. I came later and helped him.

I'm like a little kid when it comes to music. I mean, the music is always blasting wherever I am that people always knock on my door and say, 'It's too loud!' But I think music gives so much inspiration.

In fashion, women have more sensitivity, more sense of the body, so they know how things fit and feel. Yet there are not many women who study fashion. It's ridiculous.

Scent is very important. Strong fragrances suit some men, while citrus types suit others. I like my men to smell fresh and woody, but also like a man.

Some men look great unshaven; others just look like they forgot to shave. Beards and mustaches can be really distinctive if you go for an earthy, rock-and-roll look like the Kings of Leon or the Killers.

In order to be responsible, you need some discipline in your life. For a while I lost mine.

Elegance is always in style for men.