She suddenly saw Wimsey in a new light. She knew him to be intelligent, clean, courteous, wealthy, well-read, amusing and enamored, but he had not so far produced in her that crushing sense of inferiority which leads to prostration and hero-worship. But she now realized that there was, after all, something godlike about him. He could control a horse.
Dorothy L. SayersOf course, there is some truth in advertising. There's yeast in bread, but you can't make bread with yeast alone. Truth in advertising is like leaven, which a woman hid in three measures of meal. It provides a suitable quantity of gas, with which to blow out a mass of crude misrepresentation into a form that the public can swallow.
Dorothy L. Sayers