You can’t focus on what everyone else is doing — it has to be about what’s really broken and what you can do to fix it.

I'd be like, alright, I don't know anything about sales. So I would search for sales on Amazon, get the three top-rated books and just go at it. I did that for marketing, finance, product, engineering. If there was one thing that was really important for me, that was it.

Learn early, learn often.

You must maximize the probability that someone shows up at front door of your store or website and ends up with a solved problem.

A lot of times it's an asset to not know everything about everything... A lot of really great, innovative things have happened when people just didn't know it wasn't supposed to be possible.

You can’t focus on what everyone else is doing — it has to be about what’s really broken and what you can do to fix it.

One misconception is that entrepreneurs love risk. Actually, we all want things to go as we expect. What you need is a blind optimism and a tolerance for uncertainty.