A firm, for instance, that does business in many countries of the world is driven to spend an enormous amount of time, labour, and money in providing for translation services.
Edward SapirNonverbal communication is an elaborate secret code that is written nowhere, known by none, and understood by all.
Edward SapirI am convinced that the stratigraphic method will in the future enable archaeology to throw far more light on the history of American culture than it has done in the past.
Edward SapirThe fact of the matter is that the 'real world' is to a large extent unconsciously built up on the language habits of the group.
Edward Sapir