Design is as much an act of spacing as an act of marking.

To say a grid is limiting is to say that language is limiting, or typography is limiting. It is up to us to use these media critically or passively.

Design is as much an act of spacing as an act of marking.

It is easier to talk than to listen. Pay attention to your clients, your users, your readers, and your friends. Your design will get better as you listen to other people.

Design is an art of situations. Designers respond to a need, a problem, a circumstance, that arises in the world. The best work is produced in relation to interesting situations - an open-minded client, a good cause, or great content.

Designers provide ways into—and out of—the flood of words by breaking up text into pieces and offering shortcuts and alternate routes through masses of information. (...) Although many books define the purpose of typography as enhancing the readability of the written word, one of design’s most humane functions is, in actuality, to help readers avoid reading.

Typography is what language looks like.