You need to be in the position where it is the cost of the fuel that actually matters and not the cost of building the rocket in the first place.
Elon MuskWhen we got Tesla going at the very beginning, if you asked me what I thought the odds of success were, I would have said less than 50%. I would have said that failure is the most likely outcome.
Elon MuskPeople will buy the car just because it's a great car. We want them to think it's excellent value for money and then, oh yeah, it happens to be electric.
Elon Musk