Simplicity, suitability and proportion.
To conform within rational limits to a given style is no more servile than to pay one's taxes or to write according to the rule of grammar.
It does not matter whether one paints a picture, writes a poem, or carves a statue - simplicity is the mark of a master-hand.
[At first sight of the Acropolis:] It's beige! My color!
A house should be a synthesis of comfort, practicality, and tradition.
No, I don't take soup. You can't build a meal on a lake.