Tell me what's wrong with this idea: If you're selling to somebody, find someone like that person to sell to them. If you're trying to reach swing voters, if you're trying to reach people on the fence, if you're trying to reach Republicans who are unsure about this candidate... get people who switched! Get people who are registered Republicans. Get people who were George Bush voters who can't bring themselves to do it again. Talk to them, get them to explain what their reasons are, and show them to people. What's wrong with this idea?!
Errol MorrisI used to work as a private detective years and years ago. And my boss gave me this one very simple piece of advice about trying to figure out who to interview first in any investigation. His recommendation: Always pick the people who were fired. Pick the people who are pissed off.
Errol MorrisLanguage can be used to so many diverse ends. It can be used to clarify and, of course, it can be used to obfuscate, confuse, evade.
Errol Morris