I think what I love most about Oprah's brand that I would love to do with the Eva Longoria brand is she has purpose with her brand. Everything she does means something.

I grew up with the word "volunteer" as a very powerful word in my family. I was inspired by my mother and by how selfless our family was toward others who didn't have enough.

When I want to reward myself I get a relaxing massage.

But America was built by optimists. Optimists like my friend Amanda, who recently started a small business. When she went to buy her website address-her first and last name-she found that someone already owned it, but wasn't using it. So my friend emailed the owner of the site to ask if she could buy it. The owner wrote back.

I am so secure in who I am. I really am! And I'm not conceited. I just think, 'Wow, okay, that's the life you want to live.' It wasn't about who he chose. I mean, I had moments, 'Am I not sexy enough? Am I not pretty enough? Am I not smart enough?' But in so many of those questions, I immediately stopped and said, 'No, don't start doing that.' Because you can get stuck in that cycle and you can carry on to other things.

I was born in platform heels. I actually always fall down when I'm wearing flip-flops.

I've lost a lot of jobs because I was too pretty. And everybody's like "Oh, poor you." But seriously, you don't get the good roles when you're beautiful.