I make a model of the site. There are some obvious things: where the entrance should be, where the cars have to go in. You start to get the scale of it. You understand the client's needs, and what the client is hoping for and yearning for.
Frank GehryIf the general public demanded better, they'd get better, because the marketยญplace responds to the public's needs and desires.
Frank GehryI do my best to choose carefully. If I donโt feel that collaboration is going to happen, I say no. Think about it. These projects can involve a five-to-seven-year partnership. If you donโt feel comfortable with someone, you canโt get rid of them. I just walked away from a job for that reason. Every one of these projects is an emotional investment, like falling in love. Youโve got to believe in it and youโve got to like the people you work with.
Frank GehryJust because you are an architect and make decent buildings does not mean that you can suddenly become a set designer for one of the best avant-garde dancers in the world.
Frank Gehry