I don't just want to put a price tag on pieces because I can. I don't want put a price tag on pieces that are unreasonable either. Just because people might buy it doesn't mean you won't alienate fans eventually.
Fred FosterI want to represent the street, not in a negative sense, but in the sense that when I was growing up, that's what I grew up on.
Fred FosterI didn't go to school for fashion, I didn't have anybody to teach me anything about fashion - that's all I knew how to do, graphic design.
Fred FosterI started designing and getting into cutting and sewing, I also started learning how to do patterns and tech packs. From there I transitioned from challenging myself to make T-shirts to starting to make custom pieces for celebrities.
Fred Foster