The language of salesmanship was no doubt born with the first fashions in fig leaves in the garden of Eden. A strange concept has grown around it: if something is to be sold, inaccuracy is not immoral. Hence the art of advertisement - untruthfulness combined with repetition.
Freya StarkThis is excellence - the following of anything for its own sake and with its own integrity.
Freya StarkLike a human being, the mountain is a composite creature, only to be known after many a view from many a different point, and repaying this loving study, if it is anything of a mountain at all, by a gradual revelation of personality, an increase of significance.
Freya StarkFrom love one can only escape at the price of life itself; and no lessening of sorrow is worth exile from that stream of all things human and divine.
Freya Stark