There is no winning or losing, but rather the value is in the experience of imagining yourself as a character in whatever genre youโre involved in, whether itโs a fantasy game, the Wild West, secret agents or whatever else. You get to sort of vicariously experience those things.
Gary GygaxOf course as children, we all, in all cultures and societies, learn behavior from observation, imitation, and encouragement of various kinds. So by the suggestion made, we all 'pretend' most of the time.
Gary Gygax