I try to make the readers feel they've lived the events of the book. Just as you grieve if a friend is killed, you should grieve if a fictional character is killed. You should care. If somebody dies and you just go get more popcorn, it's a superficial experience isn't it?
George R. R. MartinWhen the snows fall and the white winds blow, the lone wolf dies but the pack survives.
George R. R. MartinMadness and greatness are two sides of the same coin. Every time a new Targaryen is born, the gods toss the coin in the air and the world holds its breath to see how it will land.
George R. R. MartinOne of the big breakthroughs, I think for me, was reading Robert A. Heinlein's four rules of writing, one of which was, 'You must finish what you write.' I never had any problem with the first one, 'You must write' - I was writing since I was a kid. But I never finished what writing.
George R. R. Martin