My brands all are unique in terms of their spirits, but they have the same Armani stamp. There is a level of taste which runs through every single product. Sitting side by side, they are perhaps more stimulating than they would be just on their own. It gives a new idea, a new proposal, a new perspective.

I believe that style is the only real luxury,that is really desirable

I was an observer. I liked to listen rather than openly express myself. This trait is something that I've retained over the years.

Italy is not widely thought of as a pioneer of youth culture in the way, say, the UK is.

I believe that my clothes can give people a better image of themselves - that it can increase their feelings of confidence and happiness.

The essence of style is a simple way of saying something complex.

All my work at Armani is based primarily on my personal vision of style, and while I differentiate between the look and mood of my various labels, I am never overly concerned with being 'on trend.'