I might wear a dinner jacket once a year to our Oscar party - that's a big thing - but I don't go to parties. I'm social but I'm not a socialite person.
Graydon CarterBranding experts believe that just because they have rethought a company's image or name, the rest of us will automatically fall in line.
Graydon CarterItalian prime minister Silvio Berlusconi looks in the mirror and sees a playboy of the old school. And men such as Dominique Strauss-Kahn, Arnold Schwarzenegger, and Charlie Sheen no doubt look at Berlusconi and think, 'Role model!' Women, of course, know otherwise. They see him as an aging, pathetic buffoon.
Graydon Carter