If people are really excited about their music, and that's their primary motivation, then that comes through in demo tapes. That's the most important ingredient.
Greg GinnPutting out the things that I like best hasn't been the easiest way to run a label, and it still isn't because it requires finding an audience for each record.
Greg GinnI listen to everything that comes in. I'm not real worried about demo sound quality. I can hear through that sort of thing. If a band can play, then they can play.
Greg GinnSST was formed to put out the first Black Flag record. Basically, there wasn't anyone else to do it. I felt that what I was doing with Black Flag was very worthwhile, and I wanted to get it out there.
Greg Ginn