The meaning of your communication is the response you get.
Without context words and actions have no meaning at all
Information consists of differences that make a difference.
No organism can afford to be conscious of matters with which it could deal at unconscious levels.
It is of first-class importance that our answer to the Riddle of the Sphinx should be in step with how we conduct our civilisation, and this should in turn be in step with the actual workings of living systems.
The world is indeed only a small tide pool; disturb one part and the rest is threatened.