For generations, field guides to plants and animals have sharpened the pleasure of seeing by opening our minds to understanding. Now John Adam has filled a gap in that venerable genre with his painstaking but simple mathematical descriptions of familiar, mundane physical phenomena. This is nothing less than a mathematical field guide to inanimate nature.

If the intensity of the material world is plotted along the horizontal axis, and the response of the human mind is on the vertical, the relation between the two is represented by the logarithmic curve. Could this rule provide a clue to the relationship between the objective measure of information, and our subjective perception of it?

For generations, field guides to plants and animals have sharpened the pleasure of seeing by opening our minds to understanding. Now John Adam has filled a gap in that venerable genre with his painstaking but simple mathematical descriptions of familiar, mundane physical phenomena. This is nothing less than a mathematical field guide to inanimate nature.

Information gently but relentlessly drizzles down on us in an invisible, impalpable electric rain.

Numbers instill a feeling for the lie of the land, and furnish grist for the mathematical mill that is the physicist's principal tool.

We don't know what energy is, any more than we know what information is, but as a now robust scientific concept we can describe it in precise mathematical terms, and as a commodity we can measure, market, regulate and tax it.

Both induction and deduction, reasoning from the particular and the general, and back again from the universal to the specific, form the essence to scientific thinking.