I don't think we had a hard time with ["Mary and Jane"]. It is just, it was the constant management of it.
Harry ElfontI don't think it feels like a burden. We did not really think of it ["Mary and Jane"] that way. I think it is certainly how we branded. The thing it does is enables us to be a little bit surreal.
Harry ElfontWe also had an "in" with MTV those days. Tara Reid was engaged to Carson Daly. She just called him and was like, "Do you want to be in the movie?" So they kind of had to make it work.
Harry ElfontHopefully we have a slightly different vibe, but also East Side is where a lot young people live. It is a really fun, trendy, funky neighborhood, and it is ripe for satire, that area specifically.
Harry Elfont