The definition of strong leadership is not about making decisions that are popular. Making popular decisions is easy - you don't need to be a leader to do that. The definition of strong leadership is to make decisions that are unpopular, but are nevertheless sound.

I think the water cooler is more important than ever. "Oh, did you hear that 'Inside Amy Schumer' is fabulous?" Where do you find it? It's on Netflix, it's on iTunes, it's on places nobody ever heard of five years ago.

I'm no expert in vibrators, but I was surprised to learn that one could fit in that little box.

We have more information than ever before, and it is harder to avoid actually seeing what the other side is saying. Yes, we in Business insider focus on publications that we feel speak to us, but that is the same way it was 20 or 100 years ago. In the US, two million people have subscribed to the New York Times and many more millions think it is a terrible, liberal paper they would never read. We can choose to put ourselves in a bubble of only people who agree with us, but in the digital world there are many more ways of saying "Hey, here is something you might want to consider".

My mission is to figure out the journalistic model for the digital medium, finding out how we get the right stories readers want, at the right time and wherever they want to read them.

Wrapping rubber bands around a watermelon is not journalism. It is entertainment. But the key to success in media has always been a broad mix of serious reporting and entertainment. The New York Times does not make its money on reports about Iraq and Syria. It makes money on its gardening section, food and, yes, stories about cats. "The Today Show" is a very successful program because it is a mix of the celebrity chef and the crazy pet who does the rolls and serious news and interviews.

It's very hard to be good. It is self-destructive thinking to think that there is too much good.