Civilization is drugs, alcohol, engines of war, prostitution, machines and machine slaves, low wages, bad food, bad taste, prisons, reformatories, lunatic asylums, divorce, perversion, brutal sports, suicides, infanticide, cinema, quackery, demagogy, strikes, lockouts, revolutions, putsches, colonization, electric chairs, guillotines, sabotage, floods, famine, disease, gangsters, money barons, horse racing, fashion shows, poodle dogs, chow dogs, Siamese cats, condoms, peccaries, syphilis, gonorrhea, insanity, neuroses, etc., etc.

Keep your libraries, your penal institutions, your insaneasylums... give me beer.You think man needs rule, he needs beer. The world does not need morals, it needs beer... The souls of men have been fed with indigestibles, but the soul could make use of beer.

A man writes to throw off the poison which he has accumulated because of his false way of life. He is trying to recapture his innocence, yet all he succeeds in doing (by writing) is to inoculate the world with a virus of his disillusionment. No man would set a word down on paper if he had the courage to live out what he believed in.

The city grows like a cancer; I must grow like a sun. The city eats deeper and deeper into the red; it is an insatiable white louse which must die eventually of inanition. I am going to starve the white louse which is eating me up. I am going to die as a city in order to become again a man. Therefore I close my ears, my eyes, my mouth.

Dedication is not what others expect of you, it is what you can give to others.

Everyone has his own reality in which, if one is not too cautious, timid or frightened, one swims. This is the only reality there is.

Without a Coca-Cola life is unthinkable.