The organism is thus being preconditioned for the spontaneous acceptance of what is offered. Inasmuch as the greater liberty involves a contraction rather than extension and development of instinctual needs, it works for rather than against the status quo of general repression - one might speak of "institutionalized desublimation". The latter appears to be a vital factor in the making of the authoritarian personality of our time.

In the realm of culture, the new totalitarianism manifests itself precisely in a harmonizing pluralism, where the most contradictory works and truths peacefully coexist in indifference.

One-dimensional thought is systematically promoted by the makers of politics and their purveyors of mass information. Their universe of discourse is populated by self-validating hypotheses which, incessantly and monopolistically repeated, become hyponotic definitions of dictations.

Those who devote their lives to earning a living are incapable of living a human existence.

Contemporary industrial society is now characterised more than ever by "the need for stupefying work where it is no longer a real necessity."

Preaching nonviolence on principle reproduces the existing institutionalized violence.

If the worker and his boss enjoy the same television program and visit the same resort places, if the typist is as attractively made up as the daughter of her employer, if the Negro owns a Cadillac, if they all read the same newspaper, then this assimilation indicates not the disappearance of classes, but the extent to which the needs and satisfactions that serve the preservation of the Establishment are shared by the underlying population.