If you punish a child for being naughty, and reward him for being good, he will do right merely for the sake of the reward; and when he goes out into the world and finds that goodness is not always rewarded, nor wickedness always punished, he will grow into a man who only thinks about how he may get on in the world, and does right or wrong according as he finds advantage to himself.
Immanuel KantAct so as to use humanity, yourself and others, always as an end and never as a means to an end.
Immanuel KantManners or etiquette ('accessibility, affability, politeness, refinement, propriety, courtesy, and ingratiating and captivating behavior') call for no large measure of moral determination and cannot, therefore, be reckoned as virtues. Even though manners are no virtues, they are a means of developing virtue.... The more we refine the crude elements in our nature, the more we improve our humanity and the more capable it grows of feeling the driving force of virtuous principles.
Immanuel KantAlways regard every man as an end in himself, and never use him merely as a means to your ends [i.e., respect that each person has a life and purpose that is their own; do not treat people as objects to be exploited].
Immanuel Kant