We're generating an enormous amount of content geared at this young professional woman, which has been resonating strongly. We also have been creating solution-oriented products for that same person that will help her transition in life through her many roles, whether they may be mother, girlfriend, professional, and really everything in between.

If people think I'm just the boss's daughter, they're deceived.

To the extent I can, I try to maintain a laser focus on what needs to get done from a priority standpoint. And not just from an urgency standpoint, but from a value-added standpoint. So where can I add the most value? Where is my time best spent?

A scale is only in balance for a brief second. Inevitably the pendulum swings. It's impossible to maintain.

I am very proud of my father and what he's accomplished. It is amazing.

For me professionally as well I've built an incredible business that I'm very proud of that is my own brand and that is both creating incredible content to empower and inspire this next generation of working women through a digital platform, mainly through my website, ivankatrump.com, our email newsletters, and our social-media platforms.

I generally wake up, exercise and read through a huge amount of newspapers. I get to the office somewhere between 7:30 and 8:00 - my brothers and I are always the first ones in.