The music becomes more pure and soulful when it's true, and it has to be true these days with the way the internet works, and the way the game works, everyone wants authentic raps.
J. ColeYou can't take yourself too seriously. Like, yeah, I'm doin' all that, but still I don't feel like I've done anything, really. I feel blessed 'cause I'm doin' all these things, but I'm not satisfied. I still have that feeling like, "Who am I? Who am I to have an ego? Who am I to change up and act like some Hollywood character?" Technically, in the grand scheme of things, I haven't done anything.
J. ColeI just feel like, with rappers, there's so much complacency. It's like, 'Oh, I'm a rapper. I'm successful. I make money. That's all that matters.' But there's a lot of stuff going on in the world. Whether or not you're aware of it, it's happening.
J. Cole