Denunciations of the manipulativeness of advertisers can unfortunately all too easily be turned on their heads into denunciations of the gullibility of consumers. Both are forms of scapegoating, neither accomplishes anything.
J. M. CoetzeeI speak to the broken halves of all our selves and tell them to embrace, loving the worst in us equally with the best.
J. M. CoetzeeTemperament is fixed, set. The skull, followed by the temperament: the two hardest parts of the body. Follow your temperament. It is not a philosophy, It is a rule, like the Rule of St Benedict.
J. M. CoetzeeAnyone who says that life matters less to an animal than it does to us has not held in his hands an animal fighting for its life. The whole of the being of the animal is thrown into that fight, without reserve. When you say that the fight lacks a dimension of intellectual or imaginative horror, I agree. It is not the mode of being animals to have an intellectual horror: their whole being is in the living flesh...I urge you to walk, flank to flank, beside the beast that is prodded down the chute to his executioner.
J. M. CoetzeeOne thought alone preoccupies the submerged mind of Empire: how not to end, how not to die, how to prolong its era. By day it pursues its enemies. It is cunning and ruthless, it sends its bloodhounds everywhere. By night it feeds on images of disaster: the sack of cities, the rape of populations, pyramids of bones, acres of desolation.
J. M. Coetzee