Indeed, the real question is not, "Why greatness?" but "What work makes you feel compelled to try to create greatness?" if you have to ask the question, "Why should we try to make it great? Isn't success enough?" then you're probably int he wrong line of work.

The secret to a successful retirement is to find your retirement sweet spot. The sweet spot is where your passions, what you do best, and what people will pay you to do overlap.

Get the right people on the bus, the wrong people off the bus, and the right people in the right seats...

The signature of mediocrity is not an unwillingness to change. The signature of mediocrity is inconsistency.

If your company disappeared, would it leave a gaping hole that could not easily be filled by any other enterprise on the planet?

Level 5 leaders are differentiated from other levels of leaders in that they have a wonderful blend of personal humility combined with extraordinary professional will. Understand that they are very ambitious; but their ambition, first and foremost, is for the company's success. They realize that the most important step they must make to become a Level 5 leader is to subjugate their ego to the company's performance. When asked for interviews, these leaders will agree only if it's about the company and not about them.

The difference between a good leader and a great leader is humility.