I've tried not to get sucked into the Hollywood hierarchy system. Personally, I don't like it when people are deferential to me because I'm an established filmmaker. It's a blue-collar sensibility.

Every time my cameras go out on a movie, we learn something new and then we take what we learn and we put it into the next generation of the cameras so we're constantly improving. It's kind of like building a race car, racing it, then running back to the shop and working on the engine some more and tinkering with it to improve it.

I watched a couple of really bad directors work, and I saw how they completely botched it up and missed the visual opportunities of the scene when we had put things in front of them as opportunities. Set pieces, props and so on.

Rose: You have a gift Jack, you do. You see people. Jack: I see you. Rose: And? Jack: You wouldn't have jumped.

There is a hugely underserved population out there... those who are the least capable of paying pay the highest.

I don't look at scripts. I just write them.

In writing the new films, I’ve come to realize that AVATAR’s world, story and characters have become even richer than I anticipated, and it became apparent that two films would not be enough to capture everything I wanted to put on screen.