There certainly was a lot of potential in the air for doing a magazine which focused on the way business, in particular, was being transformed by the Internet.

Business people have been made into these rock stars because they've made a lot of money.

There was never any danger of Business 2.0 ever going under.

And I love writing. I've always loved writing.

See, what we were going to do was say, the Internet is this great business strategy tool.

Certainly there are bubble-like valuations of certain companies, but I don't think anyone out there believes that we're going to go back to doing business the way we used to do business.

The best rock musicians are the most exciting people in the world.