I often ask myself: "What would Theodore Roosevelt do?" One can never know, of course. The ultimate contribution of consequential leaders is often their capacity to reframe issues in novel ways. That said, his leadership engaged, at a foundational level, whether the American "national character" would accept decline and mediocrity, or would go all-in for leadership and excellence. Amid the myriad of otherwise disconnected issues before us, that choice is emerging yet again.

Many people become self-conscious when they communicate. Whether it's writing or speaking, they are consumed by anxiety. Self-consciousness is an impediment to what is required to serve an audience effectively. One's goal must be to achieve audience consciousness. To put oneself in their place, to recognize that the value of any communication arises from how it is received by them, not by what it means to the author. Rather than learning a multiplicity of rules for speaking, for example, I would suggest that a focus on serving one's audience will simplify and clarify everything.

Effective leadership relationships at a high level include the insertion of a degree of distance from those being served. That may be part of what President Ronald Reagan referred to when he mused that he didn't see how anyone could be president who wasn't an actor.

It was a particular pleasure to examine President Ronald Reagan's leadership. I experienced it first-hand, as a member of his administration in several capacities as well as his 1984 reelection campaign staff. The most common misconception is that Reagan was a bystander to his own career.

If leadership is, fundamentally, about serving others, then any one person should be able to move between being a "leader" and a "follower."

Ronald Reagan memorably combined intimacy with distance.

I've benefited greatly from studying many effective people from history. Among those who've influenced me the most are Ronald Reagan, Theodore Roosevelt, and Winston Churchill. Each of the three altered history; each was self-created to a great extent; and each was a great student of history and leadership.