I think storytelling is storytelling. It doesn't matter what format it's shot on.

I think it's good for the fans, as well, because they get to connect with you directly. You know, in the old days, if I wanted to, like, write to (Steven) Spielberg or Sam Raimi or whatever, I'm not sure I could actually write a fan mail and (I'd) have no idea where to actually send it. Nowadays, you can just, like, follow Ashton (Kutcher who still has among the most followers on Twitter) or, like, friend someone, you know, on Facebook, and you can actually just say, "Hey, I like your stuff."

I don't like talking about sequels or spinoffs or franchise until they actually happen, until they actually work with the audience.

We're not just horror fans. We're film fans. I love action films. I want to do action films. I want to do romantic comedies. I love all this stuff. So, if I find the good material, I'll do it.

Not many people realize this, but I'm a really squeamish guy. When I watch other horror films that are really over-the-top with their blood and guts, I cannot watch it. So if my threshold to something onscreen is at that level, you can imagine how my threshold is to all the pain and suffering that is happening in the real world.

I think that's my favorite thing about making scary movies, watching people watch them. When my films come out, I like to cinema hop and know what moments are coming up, I pop my head in and watch people squirm or slide down in their seats. I like that sadism!

One of the things I tried to do is to kind of talk my actors through the scene, but at the same time let them know how I plan to shoot the film and just give them an insight into the way I'm thinking, so that when they're acting out their scene, they can kind of see it in their minds' eyes.