We don't have formal training, that makes what we're experiencing a little bit more accessible to the viewers. If we actually knew what we were doing ahead of time, it would just be like talking at you, instead of experiencing the situation with you.

There's no director who wants to portray cheese puffs with a certain color that's going to make or break the commercial, in his opinion. We don't have to do that, so I don't miss it at all, really.

If at first you don't succeed, C4

We're constantly pushing these materials and processes to the extreme to see what will happen. It's an insight into things that you don't normally see.

We should point out that if we feel like we've upset somebody and they're vitriolic, if people are actively pursuing some sort of complaint, then we've done our job.

I always enjoy seeing Adam [Savage] in pain.

I don't think our death ray is working. I'm standing right in it, and I'm not dead yet.