The fans get to see you, and you can do great by your record if you have a great performance or a great night there. That's all part of the business. But at their core, awards shows are not really a sincere thing. For a lot of years, the artists had to pay to play their own set.
Jay-ZMy thing is related to who I am as a person. The clothes are an extension of me. The music is an extension of me. All my businesses are part of the culture, so I have to stay true to whatever I'm feeling at the time, whatever direction I'm heading in. And hopefully, everyone follows.
Jay-Z