The new shopping malls make possible the synthesis of all consumer activities, not least of which are shopping, flirting with objects, idle wandering, and all the permutations of these.

Imagine the amazing good fortune of the generation that gets to see the end of the world. This is as marvelous as being there in the beginning.

A successful object is one which exists beyond its own reality, which creates a dual (and not merely interactlve) relation (with its users also), a relation of contradiction, misappropriation and destablilisation.

What you have to do is enter the fiction of America, enter America as fiction. It is, indeed, on this fictive basis that it dominates the world.

Simulation is the situation created by any system of signs when it becomes sophisticated enough, autonomous enough, to abolish its own referent and to replace it with itself.

Postmodernity is said to be a culture of fragmentary sensations, eclectic nostalgia, disposable simulacra, and promiscuous superficiality, in which the traditionally valued qualities of depth, coherence, meaning, originality, and authenticity are evacuated or dissolved amid the random swirl of empty signals.

The sad thing about artificial intelligence is that it lacks artifice and therefore intelligence.