The simulacrum is never that which conceals the truth--it is the truth which conceals that there is none. The simulacrum is true.

What I am, I don't know. I am the simulacrum of myself.

This false distance is present everywhere: in spy films, in Godard, in modern advertising, which uses it continually as a cultural allusion. It is not really clear in the end whether this 'cool' smile is the smile of humour or that of commercial complicity. This is also the case with pop, and its smile ultimately encapsulates all its ambiguity: it is not the smile of critical distance, but the smile of collusion

We are no longer dealing with historical events, but with places of collapse.

The US ... cultivates no origin or mythical authenticity; it has no past and no founding truth ... it lives in a perpetual present. in the US everything human is artificial. The country is without hope. What is arresting here is ... both the absence of architecture in the cities and the dizzying absence of emotion and character in the faces and bodies.

If there is a species which is more maltreated than children, then it must be their toys, which they handle in an incredibly off-hand manner. Toys are thus the end point in that long chain in which all the conditions of despotic high-handedness are in play which enchain beings one to another, from one species to another --cruel divinities to their sacrificial victims, from masters to slaves, from adults to children, and from children to their objects.

Laughter on American television has taken the place of the chorus in Greek tragedy. In other countries, the business of laughing is left to the viewers. Here, their laughter is put on the screen, integrated into the show. It is the screen that is laughing and having a good time. You are simply left alone with your consternation.