It is not enough for theory to describe and analyze, it must itself be an event in the universe it describes. In order to do this theory must partake of and become the acceleration of this logic. It must tear itself from all referents and take pride only in the future. Theory must operate on time at the cost of a deliberate distortion of present reality.
Jean BaudrillardThe very definition of the real becomes: that of which it is possible to give an equivalent reproduction. The real is not only what can be reproduced, but that which is always already reproduced. The hyper real.
Jean BaudrillardProtect everything, detect everything, contain everything - obsessional society. Save time. Save money. Save our souls - phobic society. Low tar. Low energy. Low calories. Low sex. Low speed - anorexic society.
Jean BaudrillardCities are distinguished by the catastrophic forms they presuppose and which are a vital part of their essential charm. New York is King Kong, or the blackout, or vertical bombardment: Towering Inferno. Los Angeles is the horizontal fault, California breaking off and sliding into the Pacific: Earthquake.
Jean BaudrillardThe desert is a natural extension of the inner silence of the body. If humanity's language, technology, and buildings are an extension of its constructive faculties, the desert alone is an extension of its capacity for absence, the ideal schema of humanity's disappearance.
Jean Baudrillard