Usually they have to deal with a dubbing situation or subtitles, and it takes you out of the experience. That's why we wanted to make something that felt really immersive for Chiniese audience, but it takes a lot of work to make 2 versions of a movie!

A lot of the time in animation is spent getting the story right - that's something you can't rush.

We had Chinese artists that would put in elements for the Chinese audience like the calligraphy actually means something so the audience when they read it they'll understand. So there were definitely little things we were able to do that specifically leveraged the artists' talents.

The story in that particular spot was an ancient history story, and we wanted to give it a historical feeling, which was why we used a historical calligraphy scroll come to life.

Every movie goes through that U-shape where you start with 'Oh that's a great idea. I love it.' Everything's possible and then you face 'Oh, we can't do that, and that's impossible, and that's a bad choice.' You go the practicality of it. And then you come up to 'Great.' But that middle part is when you don't have results yet.

We got the best actors imaginable [in Kung Fu Panda]. If we could have made a wish list I don't think there would anyone else we would have added. Yeah, we've been blessed with exactly how amazing a cast of actors we have. To have someone like Bryan Cranston, who is not just an amazing actor, but who has such a range.

One of my favorite things about the Kung Fu Panda 3 is the look of it. We never go for realism. I think a lot of time when people go for 3D that's the mistake. Because we're never going for full realism - for computer generated live action films like Avatar the goal is realism, to make the audience feel like they are seeing something that is real. Lord of the Rings had character design and environments to make it look real, whereas we aren't going for that, we are going for something that is theatrically, viscerally, and emotionally real.