The electronic media introduced this idea to the larger audience very, very quickly. We spent years and years and years meeting with activists all over Europe to lay the groundwork for a political response, as we did here.

We now have an opportunity, though, to do something we didn't do in the industrial age, and that is to get a leg up on this, to bring the public in quickly, to have an informed debate.

We're creating multiple personas. We're creating a thespian sense of personality where we see ourselves as works of art, and we see everything in our environment as a prop, as a set, as a stage, as a backdrop for filling ourselves in. We don't see ourselves as ever completed. We are in-formation.

President Obama, I voted for him. I think he's a mature politician, but here's what happened. Obama wanted a green economy. He spent billions of dollars of tax money to create a green economy and it didn't happen. The question is why.

The electronic media introduced this idea to the larger audience very, very quickly. We spent years and years and years meeting with activists all over Europe to lay the groundwork for a political response, as we did here.

The industry's not stupid. The industry knows that if those foods are labeled "genetically engineered," the public will shy away and won't take them.

Being both entrepreneurial and social is no longer an oxymoron, but rather a tautology.