I think it's the source material. 27 Dresses was a famous book, and Devil Wears Prada was also a wonderful book, so it's coming out of the novelists who are really creating these wonderful female characters that we want to see on the big screen.
Jerry BruckheimerBecause you can't do anything halfway, you've got to go all the way in anything you do.
Jerry BruckheimerWe want to create these dramatic situations, whether they are real or not, to entertain audiences.
Jerry Bruckheimer