I want to look classy and sophisticated. For the "Running" video, I wanted to make a bit of a statement and to be slightly over-the-top. I'm not taking the piss out of myself, but I'm not taking myself too seriously, either. I'm just having fun and trying to pretend I'm a pop star, really.

I did my dissertation on Kafka.

Meanwhile, I get to make an album. I feel like I've been very lucky. There is a guilt when I see people I know who work really hard, then I'm like, "Oh, I've got to do an interview today." I'm so appreciative of all of this, but it does feel like the bubble will burst at some point and it will all have been a dream.

I always liked how people like Grace Jones and Annie Lennox pushed it with the videos. I'm not the most stylish person at all, but there's something about playing dress-up for the day and playing the role of a singer.

I always have to pretend I'm somebody else to give the best performance. It kind of feels like I'm acting; it's definitely an exaggerated version of me. I'm a very normal, down-to-earth person, but I wanted the videos to be striking, so I have to lay it on a little bit.

Ice cream is my comfort food.

Dance music has pushed its way into the mainstream. Which is good for me.