Don't say, "If I could, I would." Say, "If I can, I will."
The goal of effective communication should be for listeners to say, 'Me, too!' versus 'So what?'
The millionaire says to a thousand people, 'I read this book and it started me on the road to wealth.' Guess how many go out and get the book? Very few. Isn't that incredible? Why wouldn't everyone get the book?!
To make progress you must actually get started. The key is to take a step today.
You are what you are today because of the choices you made in the past
Real persuasion comes from putting more of you into everything you say. Words have an effect. Words loaded with emotion have a powerful effect.