Increasingly, search is our mechanism for how we understand ourselves, our world, and our place within it.
John BattelleMaking media companies that you hope to sell is not a lot of fun for anyone who cares deeply about making media.
John BattelleIt's become something of a ritual - every year, Google publishes its year-end summary of what the world wants, and every year I complain about how shallow it is, given what Google really knows about what the world is up to.
John Battelle