Advertising is not merely an assembly of competing messages; it is a language itself which is always being used to make the same general proposal
John Berger[O]ften art has judged the judges, pleaded revenge to the innocent and shown to the future what the past suffered, so that it has never been forgotten. . . .
John BergerUnlike any other visual image, a photograph is not a rendering, an imitation or an interpretation of its subject, but actually a trace of it. No painting or drawing, however naturalist, belongs to its subject in the way that a photograph does.
John BergerThe past is the one thing we are not prisoners of. We can do with the past exactly what we wish. What we can't do is to change its consequences.
John Berger